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And you’re not seeing the hundreds of authors who walked into a Barnes & Noble to do a reading only to find three readers waiting for them. My book, Think Like a Rocket Scientist, was published on April 14th. A native of Istanbul, Turkey, Ozan Varol grew up in a family of no English speakers. Once I crawled out of my canyon of despair, I realized my plans had been deeply flawed. “The first few apps or websites you check every morning.”. Legal Assistant Lydia Ruiz-Hom lruiz-hom@lclark.edu. Does this add meaning to my life? But you’re not Brene Brown. Adopt this morning routine to skyrocket your productivity. These are the “breaking news” that conveniently break in predictable cycles. I had planned a book tour because that’s what other authors did—not because it was the most effective way to promote my book. Why didn’t you think of that sooner, Ozan? Get a free copy of the Contrarian Handbook and weekly strategies to innovate your thinking. I ended up planning a series of virtual events, partnered with other authors who also had the misfortune of a pandemic book release, and created digital bonuses for ordering the book. The secret to getting your first 10,000 followers on Instagram. We’ve been seduced into believing that we must “stay current” and “keep up with the times.” In a time of great social and political upheaval, information feels very urgent—even though the true emergency is lacking the space to think properly. He learned English as a second language and moved to the United States by himself at … Adopt this morning routine to skyrocket your productivity. There’s information that’s objectively junk—like who your ex-girlfriend is currently dating, according to her Facebook profile, or what new skin-care regimen January Jones adopted during the quarantine. Get a free copy of The Contrarian Handbook (PDF and audio) and weekly strategies to innovate your thinking. Decluttering your mind is the key to unlocking those epiphanies that might lead to your next breakthrough. My morning dose of notifications—delivered drip, drip, drip like an IV into my mind—would morph my brain into the shape of the latest political gossip, transfer rumors for my soccer team, and what everyone and their cousin chose to announce on Facebook and Instagram. https://www.orderofman.com/how-to-think-like-a-rocket-scientist-ozan-varol Once ingested, information can wreak havoc on your mind, holding up precious space in an already cluttered environment. Some of it is toxic. Get the word out about the book. The op-eds masquerading as unbiased reports designed to inflame our emotions. Lewis & Clark Law School 10101 S. Terwilliger Boulevard MSC 51 Portland OR 97219 USA Get a free copy of The Contrarian Handbook (PDF and audio) and weekly strategies to innovate your thinking. In other words, I was imitating other people. But in the split second before I opened my mouth, I realized I’d be lying. And even what’s healthy can become toxic in high doses. Step 1: Write a book. Get a free copy of The Contrarian Handbook and a weekly email with 1 big idea you can read in 3 minutes or less. Every morning, I’d check Instagram, Facebook, my favorite news website, and my favorite sports website—before I even had my morning coffee. Instead, master the principle behind them. The 3-step formula for making $20,000/month. Get a free copy of The Contrarian Handbook and a weekly email with 1 big idea you can read in 3 minutes or less. The secret to getting your first 10,000 followers on Instagram. The 3-step formula for making $20,000/month. Stop being a hunter-gatherer of other people’s tools, tactics, and formulas. What’s more, when you copy the “proven” tactics of others, you end up basing your decision only on success stories. I prefer audiobooks over podcasts, books over blog posts, and evergreen articles over breaking news. I’m confident these tactics were far more successful than a book tour ever would have been. Here’s the thing: We’re all walking repositories of epiphanies hidden in our subconscious. Sell more books. YOU ARE A CONTRARIAN, AND THIS IS YOUR TRIBE. This was the digital equivalent of gorging on a giant bucket of M&Ms for breakfast every morning. I spent several, deeply unproductive days wishing that the universe had dealt me a better hand. Why did this pandemic happen right when I was publishing my first book, cancelling my book tour and scrapping my carefully laid plans? I went back to first principles, and began to question the wisdom of a book tour. Unless, that is, a pandemic shuts down all travel confining the author to his home. I went back to the drawing board and asked myself, “What is the principle behind the tactic? Adopt this morning routine to skyrocket your productivity. The clickbait title might change, but the underlying idea is the same: If you adopt this one tactic—if you follow the … It destroys our creativity by cluttering our mind with “information” we don’t need and focusing our attention on how things are rather than how they could be. Once I identified the principle, I could zoom out of a flawed tactic and see other possibilities lurking in plain sight. Once you know what the principle is, you can create your own tactic and achieve far better results. I also consciously make an effort to create more than I consume. Ozan Varol Professor of Law. Information is like food. 231 Likes, 12 Comments - Ozan Varol (@ozanvarol) on Instagram: “Packing for our summer in Germany, focusing on the essentials.” If the answer is no, it gets tossed, without even being thanked (don’t judge, Marie Kondo). “Your mind will take the shape of what you frequently hold in thought,” Marcus Aurelius wrote, in a prescient statement nearly 2,000 years before the advent of the internet. 1,595 Followers, 924 Following, 89 Posts - See Instagram photos and videos from Ozan Varol (@varolozan) The clickbait title might change, but the underlying idea is the same: If you adopt this one tactic—if you follow the formula in this article—you’ll get the same result. What’s the purpose of a book tour?” Engage with readers. 71 Likes, 2 Comments - Ozan Varol (@ozanvarol) on Instagram: “Climbing up the steep path that Friedrich Nietzsche walked every day during his stay here in the…” Ozan Varol’s office is located in room 222 of Legal Research Center. Since that conversation about my digital morning rotation, I significantly cut back on what I consume. To promote the book, I scheduled talks and keynotes across the country. It keeps us looking at ads. Will this help me move the needle on what I’m building? YOU ARE A CONTRARIAN, AND THIS IS YOUR TRIBE. Ozan Varol is a rocket scientist turned award-winning law professor and bestselling author. You must be a member of the Inner Circle and logged in to post a comment. I found myself falling into this trap earlier this year. Copyright 2020 Outatime LLC | All Rights Reserved | Privacy Policy | Affiliate Disclosure | Terms of Use |, Get a free copy of The Contrarian Handbook and a weekly email with one big idea you can read in three minutes or less. Step 2: Go on book tour. “Digital morning what?” I replied, dumbfounded. Sucking on our digital pacifiers numbs our minds. Before I digest any piece of information, I ask myself—as Marie Kondo might with a pair of socks—does this spark joy? Get a free copy of the Contrarian Handbook and weekly strategies to innovate your thinking. All of this might seem obvious in hindsight. Just because others are using a tactic or a tool doesn’t make it the most effective way to accomplish your objective. And then there’s junk information dressed up as healthy. Sure, that photo of hundreds of people waiting in line for Brene Brown to sign books looks impressive. I was copying their tactics. We hate SPAM and promise to keep your email address safe. We hate SPAM and promise to keep your email address safe. But tactics, as Neil Gaiman reminds us, can be the subtlest of traps. The secret to getting your first 10,000 followers on Instagram. Here's the biggest thing holding you back. You must be a member of the Inner Circle and logged in to post a comment. A renowned professor, author, and speaker, Ozan writes and speaks often about creativity and critical thinking. Every morning, I’d check Instagram, Facebook, my favorite news website, and my favorite sports website—before I even had my morning coffee. Ozan Varol is a rocket scientist turned award-winning professor and bestselling author. voice 503-768-6805. Copyright 2020 Outatime LLC | All Rights Reserved | Privacy Policy | Affiliate Disclosure | Terms of Use |, Get a free copy of The Contrarian Handbook and a weekly email with one big idea you can read in three minutes or less. But those epiphanies remain buried underneath a pile of junk clothes we’ll never wear again. That is, after all, what respectable authors do. I’m definitely not the sort of person who has a “digital morning rotation,” I was about to blurt out indignantly. To add to that, Amazon decided to prioritize shipments of essential items, and books—according to the Amazon gods—were decidedly not essential, delaying some shipments by days or weeks. 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